There isn't a clear-cut answer to this question, sorry. There's a fine line between being super creepy or super awesome, but it's really up to your customer to determine when that line gets crossed.
Imagine feeling fatigued for a few weeks and not knowing why—but your life is too busy to give it more than a nod and you keep muscling through your day. Then you go to bed one night and are awakened by a tapping on your wrist. Your Apple Watch.
Here at Martin Communications, we have a small cult following of the Instant Pot – today’s versatile, easy-to-use pressure cooker. The Instant Pot isn’t just how some of us make home-cooked meals for our families on weeknights – it’s also a really cool marketing success story.
Think of brand identity as the intersection of the company personality and the consumer. To stand out in the flood of competition in the marketplace, advertisers have turned their attention to developing brand identity “intangibles” that include emotional branding; the development of a brand tone with targeted messaging and eyes on consistent message delivery.
Yesterday our amazing client, Capitol City Homes, hosted its third annual charity golf tournament at Heritage Golf Club and the Martin team was honored to be able to participate!
We are thrilled to learn that our client, NovaDine, has been selected as the digital ordering partner/system for Braum’s Ice Cream & Dairy Stores. NovaDine is an online ordering software solution for the restaurant industry, providing enterprise-class POS integrated digital ordering solutions to multi-unit restaurant chains.
What is Health Wear? It’s the next generation of clothing involving hemp. You read that right. Let’s talk a little history first. The North Carolina textile industry was an essential part of the state’s economy. But in the early 2000s, textile facilities were being moved overseas or they risked being shut down. Two companies are promising to make a change.
When it comes to doing business with your company, you can bet that your customers have read about you through a review site. Let's talk about a few tips that will help you conquer, and convert, those online reviews.