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What's the Big Idea?

At Martin Communications, we make it a practice to "Think Big and Execute Bigger" for all of our clients. Explore our blog which features the latest insights, tips, and trends in the digital marketing industry.

Customer Service During COVID: Providing the Ideal Experience in a Virtual World

In just a few short months, COVID-19 caused every industry in the world to shift gears in how it operates. Many businesses are now working remotely, and safety and health are top of mind as we continue to navigate this new normal.

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3 Reliable Tips for Dealing with Online Reviews

When it comes to doing business with your company, you can bet that your customers have read about you through a review site. Let's talk about a few tips that will help you conquer, and convert, those online reviews.

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What is Influencer Marketing?

What is influencer marketing? Let’s start with what it’s not. It’s not about who has the most followers. It’s about who has the attention of the customer base you’re trying to reach. 

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Martin Communications Creates Feature Video for NovaDine, Inc.

Our client, NovaDine, Inc., was looking for a creative way to tell the story of the NovaDine Edge—ten features and benefits of their online platform. Since most people would rather watch a video than read about a company, brand, product, or service, we thought, let’s show them.

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Spreading the Love: Why Do Some Things Go Viral?

How does something go viral? Why do people share, like, or tweet a story? How can a household appliance like the Instant Pot become a top selling item in the US? Let’s look at a few reasons.

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NovaDine Chosen as Braum's Digital Ordering Partner

We are thrilled to learn that our client, NovaDine, has been selected as the digital ordering partner/system for Braum’s Ice Cream & Dairy Stores. NovaDine is an online ordering software solution for the restaurant industry, providing enterprise-class POS integrated digital ordering solutions to multi-unit restaurant chains.

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Martin Redesigns Website for JordanBuilt Homes

Recently our creative and web team designed and developed a website for JordanBuilt Homes, a successful homebuilder in the Triangle area. The ultimate goal of any website is to engage, create conversation, and grow business — whether that's lead generation or reputation support for an actively engaged sales team. 

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Capitol City Homes Raises More Than $30,000 at Third Annual Charity Golf Tournament

Yesterday our amazing client, Capitol City Homes, hosted its third annual charity golf tournament at Heritage Golf Club and the Martin team was honored to be able to participate! 

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Secure Yourself Now—Identifying Email Scams, Frauds and Viruses

Just this week, we received the most legitimate and scary phishing attempt yet, as the email included one of our personal user ID's and a password as "proof" that they hacked an individual computer. Email, in fact, is likely the easiest method for cyber criminals to gain access to your computer or hijack for money. Due diligence must be used in discerning the legitimacy of emails, even if they appear to come from trusted sources.

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High-Pressure Marketing: What We Can Learn From The Instant Pot Product Story

Here at Martin Communications, we have a small cult following of the Instant Pot – today’s versatile, easy-to-use pressure cooker. The Instant Pot isn’t just how some of us make home-cooked meals for our families on weeknights – it’s also a really cool marketing success story.

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